The many years of collaboration between BP and Notice goes way back in time. Notice has centrally managed the media players and narrowcasting screens at the petrol stations since 2008, allowing us to adapt the programming flexibly per location. They are two programs, each with its own goal. BP TV consists of promotions, current campaigns and information for the visitor. WBC TV shows visitors the fresh assortment of sandwiches, snacks and drinks. Both programs are created by Notice and supplemented with updates on specific services, themes and promotions of BP.
Due to the collaboration between BP and Albert Heijn, you will find a fully-fledged AH to go store at more and more BP gas stations with a wide range of fresh products for on the go. As a result, the WBCs disappear and relevant content is shown through the other screens in the stations.
Since 2022, Notice has also expanded the service area for the gas stations, allowing us to switch even faster if a malfunction has to be resolved on location.